As the country hunkers down in the face of COVID-19, small businesses everywhere are looking for ways to stay open and ease the burden for their customers. If you’re on the Websites + Marketing eCommerce plan, here are three ways to offer help today.
Coupon discounts
Coupons are a great way to ease financial strain on your customers while keeping your business running. In Websites + Marketing, you can create up to 500 coupon codes for your customers to use when making purchases on your site.
- On your product page, scroll to Websites + Marketing, and then select Manage.
- Select Coupons, and then select Add to create a new coupon.
- Add the coupons details, including the coupon type and code. If you want, you can customize the name of your coupon codes . For example, STAYSAFE or STAYHEALTHY.
- Select Save when you’re done.
Once you create a coupon, you can display it on your site’s home page with a promotional banner in the header , or set up a marketing campaign to email it to your customers.
Related: How to use discounts and coupons to increase ecommerce revenue
Free shipping for your orders
Social distancing is making online shopping more desirable. Free shipping is often a purchase incentive to many customers.
- On your product page, scroll to Websites + Marketing, and then select Manage next to your website or store.
- From the Dashboard, select Settings, and then select Shipping.
- Click Add, and then select Free Shipping as a basic shipping method.
Related: How to offer free shipping without hurting your bottom line
Free delivery for orders in your area
Safety is top of everyone’s mind. There are many people who may have compromised immune systems, they may lack the means to purchase in person, or they are limiting their time in public spaces.
By offering free shipping, many customers can still shop from your store without having to leave the comfort of their home.
- On your product page, scroll to Websites + Marketing, and then select Manage next to your website or store.
- From the Dashboard, select Settings, and then select General.
- Select Checkout, and then select the box to allow special instructions.
Now you can stay in touch with your customers to coordinate free delivery and special instructions.
Keep your business running while helping customers
Running a small business is often a challenge in the best of times, but with the COVID-19 concerns bearing down on us, there are lots of opportunities to continue serving your customers while helping them feel secure. Coupons, free shipping, and free delivery are small changes but will mean a lot to your customers in the long run.
You can do this!
If you need a helping hand, we’re here for you.
- Check out our How-To videos for content aimed at helping you navigate through COVID-19.
- Looking for stories and inspiration? Visit the GoDaddy YouTube channel.
- Dig into resources on the GoDaddy blog.
- Connect with like-minded people in our #OpenWeStand community forum.
- Find answers to product questions in our Help Center.
- Call or chat with one of our GoDaddy Guides.
Above all, have faith in yourself. We have faith in you.
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